There are numerous ways to reach our members, both through publications and advertising. Choose the ways that best suit your particular needs!
Annual Conference Marketing & Advertising
Virtual Meeting Promotional Opportunities and Program Book Advertising
Advertising during Annual Conference 2021 offers concentrated exposure to hematology/oncology pharmacists worldwide.
Program Book Advertising |
|
| Printing | $25,000 |
| Back Cover Ad | $35,000 |
| Inside Front Cover Ad | $20,000 |
| Inside Back Cover Ad | $15,000 |
| Full Page Ad | $8,000 |
| Half Page Ad | $5,000 |
Online Promotions |
|
| Lobby Banner | $25,000 |
| Lobby Side Banner | $10,000 |
| Room Transition Banner | $10,000 |
| Bottom Banner | $5,000 |
| Exhibit Hall Side Banner | $5,000 |
| Microsite Banner/Monthly | $5,000 |
| Meeting Registration Site | $10,000 |
| Daily Update Email | $2,500 |
| Sponsored Email | $10,000 |
Pre-Conference Package |
|
| Bag Insert | $10,000 |
| Key Card | $15,000 |
Virtual Exhibit Hall |
|
| Premium Package | $10,000 |
| Deluxe Package | $5,000 |
| Basic Package | $3,000 |
Please contact Laurie Rappa, This email address is being protected from spambots. You need JavaScript enabled to view it. or Natalie Worcester, Development Coordinator, This email address is being protected from spambots. You need JavaScript enabled to view it..
Year Round Marketing and Advertising
HOPA Newsletter
HOPA ENews
Email announcing “New Issue” Notification to HOPA Members
Place a vertical banner ad on the email notification
- Fee: $2,500 per issue
Place a button ad on the email notification
- Fee: $1,500 per issue
HOPA News - Now in Print and Completely Redesigned!
Mailed to all HOPA members (over 2,700)
Place a full page ad (printed) within the Newsletter
- Fee: $5,000 per issue
Ad Specs for HOPA News
Full page with bleed
8.375 x 10.875 (plus 1/8” bleed)
Live Area: 7.875 x 10.375
1/2 page Vertical
3.625 x 9.6875
1/2 page Horizontal
7.5 x 4.75
1/4 page Vertical
3.625 x 4.75
1/4 page Horizontal
7.5 x 2.25
Advertising Contract for HOPA News
Email Blasts
Reach HOPA\'s over 2,500 members via an email blast. You provide the content and HOPA will distribute your message to our members.
Process/Criteria
HOPA reserves the right to refuse any blast email request.
HOPA may send a blast email on behalf of your company if the following conditions are met:
- The request to send an email will be submitted in writing using approved order form so that all pertinent information is collected related to the email. A final draft copy of the email, including any links, artwork, graphics, etc., must be submitted for approval.
- The fee of $2,500 per email communication Pre-payment is required
- Acceptable email topics include patient resources, non-competitive educational programs, and non-product publications such as patient education materials. Surveys may be acceptable under certain terms and conditions (email This email address is being protected from spambots. You need JavaScript enabled to view it.). Promotion of other pharmacy, hematology or oncology meetings or events that are held within 30 days prior to or 30 days after HOPA events will not be accepted.
Template dimensions
The template size is 650 pixels width – the length is up to the vendor.
Emails go out to the full membership, not segmented lists.
Mailing Lists for Direct Mail or Surveys
HOPA provides qualified organizations with the opportunity to include members in their direct mail campaigns in accordance with HOPA’s Mailing List/Label Request Policy. The full policy and request form is available for download here.
For questions about renting a mailing list, please email This email address is being protected from spambots. You need JavaScript enabled to view it..